Work
Official colour HISPORTS logo, including the registered trademark symbol.Official colour LP Support logo.
Full time role

HISPORTS
LP Support.

Content, Brand & Partnership Marketing Specialist
03/2026 to 10/2026

I oversee branded content at HISPORTS, from social planning and video briefs to coordinating editors and KOLs and partners.

Audience
Pickleball and golf players, and people who train.
Approach
Place sports equipment in real playing situations, from a golf swing to a pickleball court.
Results
750K organic viewsFacebook · As of 10/2026
Jennie holding a radio at the HISPORTS and LP Support booth.

My role.

  1. 01

    Branded content

    Plan and coordinate content for HISPORTS and LP Support Vietnam.

  2. 02

    Video & KOLs

    Write scripts and briefs, take part in filming and editing, and work with editors and KOLs.

  3. 03

    Partners & events

    Support partner relations and event communications at Vietnam Sport Show 2026.

Facebook performance.

As of 10/2026

Organic viewsAs of 10/2026
750K
Reporting period20/05 to 14/09/2026
Viewers20/05 to 14/09/2026
≈150K
Interactions20/05 to 14/09/2026
4.4K

Content growth

20/05 to 14/09/2026 · Compared with the previous period

Views
+750%
Viewers
+796%
Interactions
+359%
Previous periodReporting period

Audience

Facebook followers · Snapshot 14/09/2026

25 to 44 years old

25 to 34 · 35 to 44

Male
70%
Female
30%
Facebook views from 20 May to 14 September 2026, with two clear rises in July and September

Organic views · 20/05 to 14/09/2026

Viewers increased by +796%, exceeding the +750% increase in views in the same reporting period.

Top content.

The three examples below focus on demand for playing guidance and equipment selection.

Pickleball guidance on movement after hitting the ball

Movement after a shot

≈56K views

Guidance on choosing a paddle for your playing style

Choose a paddle for your playing style

≈47K views

Guidance on positioning in doubles play

Positioning in doubles

41K views

Brand videos.

Choose a video

Bình Minh on the golf course

LP Support product brief
Shot list
Material close ups and putting on the product and real movement sequences.
Format
Keep the product centred for 9:16 and 1:1.
Content
Focus on usage and experience, avoiding treatment claims.
Graphic Design · HISPORTS

Sale campaigns.

I design social content to introduce offers and guide product selection and remind people when the sale ends.

CRBN Sale 72H 26 to 28/06/2026

CRBN Sale 72H social post for HISPORTS, designed by Jennie Nguyễn.
01

Introduce the offer

Final day sale reminder for HISPORTS, designed by Jennie Nguyễn.
02

Final day reminder

CRBN playing style guide social post for HISPORTS, designed by Jennie Nguyễn.
03

Paddle selection guide

Double day

Designs for double day sales.

Highlight offers and product groups in a single visual.

7.7 promotion social post. Designed by Jennie Nguyễn.

7.7 · Special sale

D Day 8.8 social post for HISPORTS and Shopee Mall. Designed by Jennie Nguyễn.

8.8 · D Day

Mega Sale 8.8 social post for HISPORTS and Shopee Mall. Designed by Jennie Nguyễn.

8.8 · Mega Sale

LP Support 9.9 social post. Designed by Jennie Nguyễn.

9.9 Double Day

View Social Design

At the booth.

Talking with visitors at the booth
Pickleball paddles and sports shoes displayed at the booth.
Official colour HISPORTS logo, including the registered trademark symbol.Official colour LP Support logo.

Vietnam Sport Show 2026

Coordinate communications content for the booth, experiences and signing ceremony at Vietnam Sport Show 2026.

13 to 15/08/2026SECC · Booth B126
Group photo at the HISPORTS and LP Support booth, Vietnam Sport Show 2026.

Event communications

  1. 01
    Before the event

    Exhibition information, dates and booth location.

  2. 02
    Event schedule

    Introduce the MOU signing, LP Motion Science Lab experiences and workshops.

  3. 03
    At the booth

    Brand imagery, experiences and conversations with visitors.

HISPORTS × LP Support poster for Vietnam Sport Show 2026, 13 to 15/08/2026, SECC, Booth B126.
Vietnam Sport Show 2026

An exchange at the LP Support booth, original photo from August 2026.
Visitors trying products at the HISPORTS booth
Communications design for the MOU signing between HISPORTS and LP Support.

Scope of work.

Content for pickleball and golf players, and people who train, delivered on social and at events.

120+

Content pieces planned and coordinated

Over four months
30+

Partner relationships supported

03/2026 to 10/2026
Next projectBừng Sáng
Jennie Nguyễn

Contact.

Content & Brand Communications

Ho Chi Minh City